Backgrounder: Ticketmaster Investigation
The Office of the Privacy Commissioner of Canada (OPC) investigated Ticketmaster Canada Limited (TM) following a complaint that its practices regarding the collection, disclosure, and use of customer information did not comply with PIPEDA. The investigation found that TM's privacy policy was too long and complex, failing the openness principle. Furthermore, TM was using customer information for marketing purposes without adequately obtaining consent, violating the consent principle. TM has since revised its policies and practices to be more transparent and to provide customers with clear opt-in choices for marketing.
- Adequacy of TM's privacy policy in terms of openness and transparency.
- Lawfulness of using customer personal information for marketing purposes without explicit consent.
- Requirement for opt-in/opt-out mechanisms for secondary uses of personal information.
- Responsibility of TM for ensuring third-party compliance with customer consent preferences.
Complaint resolved through company revisions
The investigation found that Ticketmaster's original privacy policy was not open and transparent, and that it used customer information for marketing without adequate consent, contravening PIPEDA principles. The company subsequently made satisfactory revisions to its policies and practices.
AI-generated summary for reference only. Always verify against the official decision ↗
Ticketmaster revised its privacy policy to be more transparent and explicitly communicate data collection, sharing, and usage. It also implemented opt-in choices for customers regarding marketing materials from Ticketmaster and event providers.
- Openness principle Schedule 1 PIPEDA
- Consent principle Schedule 1 PIPEDA
This summary is for informational purposes only and does not constitute legal advice.